Most AI agents demo well. Few ship real work.
Most AI agents can run a task. The problem is everything around it: setup, memory, context, cost, and figuring out what actually happened.
SureThing turns useful AI skills into autonomous agents with business context, persistent memory, cost-aware model selection, and a live dashboard. Paste a link, assign the work, and your agent reports back like a human teammate: what it did, what it cost, what needs your decision, and what happens next.
Built for founders, operators, and marketers who want AI to ship work, not become another tool to babysit.
What's inside?
👋 Hello Amazon Rockstars
There's a new field inside TikTok Shop's product listing editor.
📌 250 characters
📌 Comma-separated keywords
📌 AI suggestions built in
Most sellers haven't touched it.
We started testing it a few days ago with a real product — a dermaplaning tool brand using keywords pulled straight from Amazon. The early movement is interesting enough to share now, even though the test is still running.
Here's what we did, what moved, and how you can replicate it today.

🔍 How TikTok Shop Search Works
When someone opens TikTok and taps directly into TikTok Shop — not through a video, not an influencer link — and types a keyword into the search bar, they're using a search engine.
📱 TikTok's algorithm reads your:
Product title
Description
Category
Search Keywords field
...to decide which products to show.
It's early-stage compared to Amazon's algorithm. Which means the opportunity window for sellers who act now is wide open.
Think of it like Amazon backend search terms in the early days.
🚪 The field exists.
🙈 Most sellers ignore it.
🚀 The few who fill it deliberately show up when others don't.
📈 TikTok Shop search is growing fast as a discovery channel.
More users are bypassing the feed and going directly to Shop search to find and buy products.
The keywords you add today are infrastructure for search traffic that's already arriving.
💡 The Move: Use Your Amazon Keyword Data
If your brand already sells on Amazon, you're sitting on something most TikTok sellers don't have — conversion-backed keyword data that took months to build.
📊 The Search Query Performance Report (SQP) and Product Opportunity Explorer tell you exactly what buyers type, with volume and conversion signals attached.
That purchase intent doesn't disappear when someone opens TikTok.
A shopper looking for a dermaplaning blade is likely typing the same thing on both platforms.
So instead of starting keyword research from zero, we pulled the top-performing keywords from Amazon and loaded them into TikTok Shop's Search Keywords field.
⚡ Same data
⚡ Different channel
⚡ Five minutes of work
💥 The logic: If a keyword converts buyers on Amazon, it represents real purchase intent.
📌 Purchase intent doesn't disappear when someone opens TikTok instead.
🔥 You're not guessing what TikTok shoppers want — you already have the data.
📋 How to Do It
| Step | Action | Why |
|---|---|---|
| 1 | Pull your SQP | Seller Central → Brand Analytics → Search Query Performance. Filter to your top ASINs. Focus on keywords with high click share and conversion share — these are your highest-intent terms. |
| 2 | Cross-check with POE | Product Opportunity Explorer → search your niche → filter by conversion rate. Catch any high-converting terms that didn't appear in SQP. |
| 3 | Build your list | Select 15–20 top keywords. Prioritise specific product descriptors, feature terms, use-case terms. Avoid overly broad single words. |
| 4 | Format and fill | TikTok Seller Center → your product → Search Keywords field. Comma-separated, 250 characters max. No hashtags. Paste, save, done. |
🧪 Early Results - Test Still Running
We ran this on one product.
🪒 A dermaplaning tool brand
📦 One product
🔑 Three keywords added
To track position, we opened TikTok, went into the Shop tab, typed each keyword, and noted where the product appeared.
That was our baseline.
Here's where things stand after just a few days:
| Keyword | Start | Current | |
|---|---|---|---|
| Keyword 1 — dermaplaning blades (primary) | Position 30 | Position 15 | ☑ |
| Keyword 2 | Baseline tracked | Improving | ☑ |
| Keyword 3 | Baseline tracked | Improving | ☑ |
⚠️ This is still an early-stage test — not a finished case study.
We don't yet have session or conversion data to share.
But what we can say: position movement happened, and it happened fast.
We'll share a fuller breakdown once the test runs longer across more products.
The honest caveat:
🤖 TikTok's algorithm has multiple inputs.
📊 We can't fully isolate the keyword field as the sole cause.
But the timing is hard to ignore — the only variable we changed was adding those three keywords.
⚡ Why You Should Do This Today
⏱️ Five minutes
📂 Keywords you already have
❌ Zero downside
📈 Potential upside
Early adoption on any new platform feature almost always has a window where the advantage is disproportionate.
That window appears to be open right now on TikTok Shop.
🚀 Don't wait for a full case study
🧪 Start the test yourself
🤝 We'll compare notes
Selling on TikTok Shop? We can help you grow there too.
📅 Book a call — let's talk TikTok Shop strategy.
📰 The News Capsule
🚨 Reddit Just Became a Real E-Commerce Channel
Reddit has been building something quietly for the past year.
And it's now fully open to all advertisers.
🛒 Dynamic Product Ads — Reddit's version of catalog-based ads — are now live across the platform.
You upload your product feed, select the Catalog Sales objective, and Reddit automatically serves the right products to the right users in the right conversations.
✨ No manual creative needed
🔄 Ads update in real time
📦 Pricing, images, and descriptions stay synced automatically
📊 Advertisers running Reddit Dynamic Product Ads alongside standard conversion campaigns saw 2x higher ROAS in Q1 2025.
📈 Reddit also reported a 4x+ annual increase in hosted product catalogs.
🧠 And 1 in 5 Reddit conversations are related to purchase decisions and product categories.
🧠 Why This Is Bigger Than It Looks
Here's what makes Reddit different from every other ad platform right now:
🤖 AI tools heavily pull from Reddit conversations.
ChatGPT, Gemini, and Perplexity all reference Reddit threads when answering product-related questions.
When someone asks:
“What’s the best dermaplaning tool?”
“Is this brand worth it?”
“What do real users recommend?”
...there’s a very high chance the answer is influenced by Reddit content.
That means brands with a Reddit presence are getting passive exposure every time an AI generates recommendations in their niche.
💡 It’s not just an ad channel anymore
💡 It’s training data for AI-driven buying decisions
👉 What Reddit DPA Looks Like in Practice
📦 Upload your product catalog
⚙️ Install Reddit Pixel or CAPI
🎯 Run prospecting + retargeting campaigns
💬 Use feed and conversation placements
👉 Best fit for brands already running catalog ads on Meta, TikTok, or Google.
✅ The setup is familiar.
⚡ The lift is low.
🚀 And the opportunity window is still early.
📖 Full Reddit DPA guide:
📰 Reddit DPA expansion coverage — Reddit Expands Dynamic Ads to All Advertisers
And here's the free resource we're sharing this week — Reddit's official Dynamic Product Ads one-sheet, covering everything you need to get started:
📥 FREE RESOURCE
Reddit Dynamic Product Ads — Official One-Sheet
How to set up catalog ads on Reddit and drive lower-funnel conversions.
Covers: instant campaign creation, prospecting & retargeting, specs, and what you need to get started.
DOWNLOAD HERE
Free. No sign-up required. Click to download the PDF
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💗 Pink Vibes
🌅 First-Mover Advantage Is Just Showing Up Early
Every time a new feature or channel opens up — on Amazon, TikTok, Reddit, anywhere — there's a small window where early adopters get disproportionate returns.
We've seen it happen with:
✨ A+ Content
📸 Amazon Posts
🎥 Video Ads
The people who moved early benefited the most.
The window never stays open forever.
But it almost always stays open longer than people think — because most people wait.
⏳ Wait and see.
❌ Don't do that.
🧪 Test and learn instead.
📖 This week's read: Crossing the Chasm by Geoffrey Moore — the classic on early adoption and platform timing.
“The secret of getting ahead is getting started.” — Mark Twain
💊 That’s it for this week.
New platform. Familiar data. Early mover.
Alina & The AZ Rank Team
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